kennyo
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Re: Carry over data
Here's another shot of traffic sorted by day of the week, from the point of view of ecommerce; Google Analytics Day of Week Report Having analysedhundreds of websites, we’ve seen that traffic is highly likely to dip and have a lower conversion rate during the weekends. Traffic levels can also be lower onFridays, when a large number of people are socialising, travelling, or watching their favourite TV shows. There’s often surprising statistics from Monday to Thursday, with certain days having much higher conversion rates than others. For example, we’ve seen that many people make the biggest purchases online in the middle of the week. There’s a great collection of Twitter & Blog post statistics over at BufferApp.comandEmail sending statistics at Mojn.com,if you want to see how these specific channels vary at different times. The statistics for different days of the week are important to look at if you want an idea of how a visitor’s mood might change throughout the week. For example, the conversion rate for a teenage clothing website we promote increases by almost 20% on average on Thursdays. Why this happens, we don’t know. What’s important though, is that we know we can spend 20% extra per person with paid advertising on Thursdays, while ensuring that all social media channels save their best content for this highly lucrative day. Follow the steps below to create a day of the week traffic report or click here to add this report automatically in to Google Analytics once logged in: These are conversion rates and not usage rates per se, and there are other statistics on the page that show Sunday as an active day.
