The Better Business Bureau is not a government agency, and companies who voluntarily join this commerce association have no obligation to resolve or even address your claims, especially if they're unreasonable.
As for being a fool, only you can know that. Maybe you should have read the scads of information available on the HN website, and read the subscriber agreement as well, so you would have known the limitations of the service before subscribing.
If you don't like the service, you can always unsubscribe; you're not being held at gunpoint. Do the math; getting out of the contract might be cheaper for you than continuing to give money to a company you don't care for.